meformycity originates from Canara HSBC Oriental Bank of Commerce Life Insurance's brand philosophy of fulfilling promises. As a brand, the company values the promises by its customers to their loved ones and aspires being an enabler in this journey of fulfilling them. meformycity is an extension of this ideology and creates a platform by the brand to enable each one of us doing our bit for the society.
This is our effort towards making our cities clean while reflecting the great Indian spirit on the walls of our cities. Why Walls and Graffiti? Walls are a very important part of a city structure, standing tall amidst all weathers, seeing everything, everyone day after day. From historic walled cities to gated communities to the privacy walls surrounding homes, walls are an important factor in architecture and urban development. Walls reflect the history, society and culture of a place. They provide safety, security, comfort, and privacy; separate private from public domains.
What if walls could talk? What would they say? We wanted these walls to roar about our achievements as a nation, positive things around us.
The initiative intends to create a platform PAN India, wherein society at large will participate to beautify the walls of the cities through graffiti art.